If you already use Instagram for your business, you might have wondered why some accounts look and feel more polished than others. When it comes to social media marketing-especially on Instagram-individual posts aren’t the only way to deliver great visual content. The secret to a beautiful Instagram feed is a well-constructed grid layout. “Grid layouts” transform a collection of visually appealing delights into a professional Instagram marketing account. This guide will help you understand the benefits of adhering to a grid layout, which types of layouts you should avoid, and show you seven different layout types with inspiring examples. Here’s a neat analogy for Instagram grid layouts: Think of individual posts on your Instagram account as car parts and consider your feed layout as the fully functional vehicle. On their own, parts (posts) aren’t nearly as useful as they are working to make the car (the brand) run smoothly. Still unconvinced? Here are a few valuable benefits you’ll get from following a grid layout: Plus, you need the car to get where you want to go.
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